Turn your product into a brand that gets attention and makes money.
Brand strategy, positioning, and growth for startups. Delivered in weeks, not months.
Working with ambitious founders & adventure capitalists across consumer & enterprise tech, AI & D2C.
"Srijan didn't just give us a brand, he gave us a story that tied our business, product & distribution in a way that would've been impossible to do otherwise."
"Srijan has been an integral resource for the past 6 months, bringing founder energy to our GTM motion. He moves fast, understands business goals & is an excellent partner to have on your side."
"Srijan is highly perceptive & insightful. His deconstruction of where we stand and want to get to is tremendously educational, and he sets the cogs in motion to achieve it. Results came shockingly fast. A pleasure to work with."
Creativity has been my business for 15 years.
I've made money from it as a musician, in advertising, in film, and by building two startups of my own.
I'm not a strategist who's never shipped anything, but a founder who spent his own money, and learned what actually works.
I help startups with brand strategy, positioning, advertising & content to get your story out in the most honest, explicit way possible.
If you believe creativity is a business advantage and want a creative partner who gets that, we should talk.
We make things people want. We make people want things.
Pause: Built a mental health brand people actually loved by doing what no one else would — making them laugh.
QAonCloud: Repositioned, rebranded, and rebuilt a 12-year-old QA company from the ground up.
Origin One: Increased sales by 153% in 4 weeks via user research, media buying & advertising.
QwikBuild: GTM strategy & channel validation that generated the signal to pivot the product.
Attis Insider: Launched India's first biohacking community with a viral campaign and a bag of magic beans.
